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Business Analysis for Retail Organisations

Updated: May 28

Retail is a tough, fast-paced environment that is constantly changing. Whether your business is growing or going through a period of uncertainty, a thorough process review by an experienced and qualified business consultant can set you on the right course.


Examining data and processes enables retailers to identify opportunities for improvement and growth. By analysing sales trends, customer behaviour and operational efficiency, our retail clients reach informed decisions that enble them to drive success in a competitive market. 


Here at JNBA Consultancy, our experienced business analysts are trained in both Lean Six Sigma and Kaizen methodology. Lean Six Sigma focuses on eliminating waste and improving efficiency in business processes.


Kaizen burst events are short, focused improvement projects that quickly address specific issues or opportunities for improvement. A considered combination of these techniques is used by JNBA consultants to provide the most effective service for the individual client depending on their needs at the time.


By utilising these techniques regularly, retail businesses are able to continuously improve. This is critical if you want to remain competitive and meet evolving customer needs. By consistently seeking ways to enhance processes and optimise performance, retail organisations can adapt to changing market conditions and drive long-term success. 


Benefits of Business Analysis in Retail


When conducted properly, business analysis helps retailers to identify areas of inefficiency and waste. This in turn leads to improved operational efficiency and significant cost savings. Analysing data and trends allows an organisation to make informed decisions that will drive profitability and sustainable growth. 


When operating in the retail arena, it is of paramount importance to listen to the customer voice. Enhancing customer experience and increasing satisfaction will naturally lead to an increase in sales. By understanding customer behaviour and preferences, a business can tailor their strategies to better meet the needs of their target market. This allows them to remain one-step ahead of the competition and develop strategies that lend themselves to long-term growth and success.



Text image: Business analysis for retail organisations


Lean Six Sigma in Retail


As skilled practitioners in both disciplines, JNBA consultants utilise a combination of Lean Six Sigma and Kaizen burst events to conduct business analysis. Lean Six Sigma combines the principles of lean, focusing on eliminating waste and improving efficiency, with the data-driven approach of Six Sigma, which aims to reduce errors. 


Implementing Lean Six Sigma practices empowers retailers to achieve operational excellence and deliver higher quality products and services. This results in increased customer satisfaction and loyalty, ultimately leading to sustainable growth and success in the competitive retail industry. 


Utilising Lean Six Sigma to identify and eliminate waste in retail processes can lead to cost savings and improved profitability. Its systematic approach allows businesses to streamline operations and enhance overall performance, ultimately driving long-term success in the market. 


Case studies of successful implementation of lean Six Sigma in retail businesses have shown significant improvements in efficiency, quality, and customer satisfaction. By focusing on continuous improvement and data-driven decision making, retailers can stay ahead of the competition and adapt to changing market demands. A recent case study published by JNBA Consultancy based on a retailer’s Goods-In process showed performance improvements of between 23% and 56%.  


Kaizen Burst Events in Retail


Kaizen burst events are short, focused projects aimed at quickly identifying and implementing improvements in specific areas of the business. These events play a crucial role in driving continuous improvement and fostering a culture of innovation within retail organisations. 


The benefits of implementing Kaizen events in retail operations include increased efficiency, reduced waste, improved customer satisfaction, and enhanced employee motivation. By regularly conducting Kaizen burst events, retailers can continuously optimise their operations and respond quickly to changing market conditions. 


Planning and executing successful Kaizen burst events in retail businesses


We appreciate that Kaizen burst events are a new concept to many of our clients. That’s why we talk everyone through the process and ensure stakeholder buy-in before we even start. We always encourage our clients to measure the success of such events, which gives you clear value visibility when deciding whether to undertake a similar project again in the future. We will help you to: 


  • Set clear objectives

  • Involve employees at all levels 

  • Provide training in the relevant elements of Kaizen methodology 

  • Establish a system for tracking progress and measuring results. 


Additionally, it is important to create a supportive environment that encourages open communication, collaboration, and experimentation to drive sustainable improvements in the long term. 


The importance of putting the correct IT systems in place


As well as business analysis, JNBA consultants can help you to make sure that your retail business has the best possible IT systems in place. A thorough process review and requirements gathering exercise will be carried out to ensure that you end up with IT systems that are fully fit for purpose. Such changes can often be a real game-changer in terms of time taken to complete processes.


Recently, JNBA consultants have:


  • Worked with a third party to integrate a new Content Management System into a client's current website so that they can have more control over their content and releases

  • Engaged a third party provider to install a new AI search feature to improve search and therefore revenue

  • Gathered requirements for a client's new website build

  • Assisted discussions with a third party to develop new iOS and Android apps for a client

  • Overseen changes to a custom-built system to manage purchase orders and merchandising


To summarise


By continuously evaluating processes, identifying areas for improvement, and implementing changes through Lean Six Sigma and Kaizen burst events, retail businesses can remain responsive to customer needs while driving efficiency and profitability. Ultimately, embracing these methodologies can lead to a culture of continuous improvement that positions the business for long-term success in a fast-paced marketplace. 


Embracing continuous improvement practices such as Lean Six Sigma and Kaizen burst events helps retailers to stay ahead of the competition and achieve sustainable growth. These methodologies not only enhance operational efficiency, but they also foster a culture of innovation and adaptability that is essential for long-term success in today's rapidly changing retail landscape. 


By analysing data and trends, retail businesses can make informed decisions that drive growth and profitability. Incorporating business analysis strategies can provide valuable insights into customer behaviour, market dynamics, and operational efficiency, ultimately leading to a competitive advantage in the marketplace. To find out whether your retail business could benefit from a process review by a highly qualified and experienced JNBA consultant, book a FREE introductory consultation today. 


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